Anchor Stranded Cotton

401 — Shell Grey Very Dark

Reds family

Anchor 401 — Shell Grey Very Dark — has hex #352C2A and RGB 53, 44, 42. This dark, subdued red thread sits alongside its closest DMC, Madeira, and J&P Coates matches below, with 8 similar Anchor shades and a panel of color harmonies for palette planning.

Hex
#352C2A
RGB
53, 44, 42
HSL
11°, 12%, 19%
Lab
18.9, 3.7, 2.8
Lightness
19%
Very dark
Saturation
12%
Neutral
Hue
11°
Family
Reds

Brand Equivalents for Anchor 401

Top 5 closest matches in each brand, ranked by visual color similarity. How matching works

Anchor 401 Shell Grey Very Dark

Madeira

Shell Grey Very Dark 1809 93% Good
Shell Grey Ultra Very Dark 1810 81% Good
Beige Grey Very Dark 1905 81% Good
Beige Grey Ultra Very Dark 1904 68% Approx
Brown Dark 2003 66% Approx

J&P Coates

Charcoal Grey Dark 8999 41% Fair
Black 8403 35% Fair
Avocado Dark 6269 27% Fair
Fudge Dark 5382 22% Fair
Fudge 5478 21% Fair

Sullivans

Beaver Grey Ultra Dark 45241 86% Good
Brown Grey Very Dark 45428 66% Approx
Ash Grey Very Light 45121 65% Approx
Pewter Grey Very Dark 45397 64% Fair
Mocha Brown Dark 45393 61% Fair

Cosmo

Cosmo 312 312 85% Good
Cosmo 156 156 74% Approx
Cosmo 895 895 73% Approx
Cosmo 601 601 70% Approx
Cosmo 2030 2030 70% Approx

Classic Colorworks

Sticks & Twigs Sticks & Twigs 84% Good
Hickory Sticks Hickory Sticks 78% Approx
Balsam Fir Balsam Fir 73% Approx
Thundercloud Thundercloud 70% Approx
Caterpillar Caterpillar 62% Fair

Weeks Dye Works

Onyx 1304 88% Good
Tatanka 1272 64% Fair
Molasses 1268 63% Fair
Kohl 3900 61% Fair
Okefenokee 3940 58% Fair

Gentle Art Sampler

Witching Hour 0391 80% Good
Storm Clouds 0981 72% Approx
Cast Iron Skillet 1060 64% Fair
Amethyst 0891 28% Fair
Lagoon 0980 26% Fair

Valdani

Coffee Brown ultra dk 1645 71% Approx
Beige Brown very dark 1644 68% Approx
Pewter Grey very dark 8122 58% Fair
Mocha Brown dark 1643 52% Fair
Brown Grey dark P9 50% Fair

Crescent Colours

Black Coffee 004 81% Good
Wavy Navy 075 53% Fair
Cappuccino 007 49% Fair
Purple Aster 070 48% Fair
Tartan Plaid 073 44% Fair

Similar Anchor Colors to 401

Closest Anchor threads by perceptual color distance, sorted from most to least similar.

Color Harmonies for Anchor 401

Anchor threads that pair well with 401, based on color theory harmony rules in CIELAB color space.

Complementary
Opposite on the color wheel — maximum contrast
Analogous
Adjacent hues — smooth, natural transitions
Triadic
Evenly spaced at 120° — vibrant and balanced
Monochromatic
Same hue, different lightness — great for shading

Reds Family

Anchor 401 in context with nearby shades from the reds color family.

About Anchor 401

A dark, subdued entry in the reds family, Anchor 401 carries the name Shell Grey Very Dark with red-orange tones. Its tone is dark and steady, making it a popular choice for barn scenes and tomato patterns. It pairs nicely in designs that call for roses or hearts.

Frequently Asked Questions

What color is Anchor 401?

Anchor 401 is called Shell Grey Very Dark. It's a dark red shade (hex #352C2A, RGB 53, 44, 42) in the reds family, commonly used for valentines, poppies, and similar motifs.

What's the closest DMC match for Anchor 401?

The closest DMC match for Anchor 401 (Shell Grey Very Dark) is DMC 3371 (Black Brown) with a 85% match based on visual color similarity. Other near matches include DMC 09 (Very Dark Cocoa, 72%) and DMC 938 (Coffee Brown ultra dark, 71%).

What's a good substitute for Anchor 401?

The closest Anchor threads to 401 are 273 Beaver Grey Very Dark (ΔE 4.85), 1041 Beaver Grey Ultra Dark (ΔE 5.39), and 905 Brown Grey Dark (ΔE 6.19). These are useful substitutes when 401 is unavailable or for building gradients.

What projects use Anchor 401?

Cross-stitchers pull Anchor 401 (Shell Grey Very Dark) for charts featuring valentines, poppies, cardinal birds, apple motifs. The dark tone reads cleanly on its own and slots into multi-color palettes — see the color harmonies below for pairing ideas.