M90 — Chocolate Brownies
Reds family#49231B
Need details on Valdani M90? This dark, moderately saturated red shade (Chocolate Brownies) is hex #49231B, RGB 73, 35, 27. Cross-brand equivalents in Anchor, Madeira, and J&P Coates are listed below — ranked by perceptual similarity — alongside 8 nearby Valdani shades and color-theory harmony pairings.
About Valdani M90
Valdani 6-Ply Floss
- Strands
- 6 ply
Brand Equivalents for Valdani M90
The five closest matches in each brand, ranked by CIEDE2000 perceptual color difference.
DMC
Anchor
Madeira
J&P Coates
Sullivans
Classic Colorworks
Weeks Dye Works
Gentle Art Sampler
Crescent Colors
Similar Valdani Colors to M90
Closest Valdani threads by perceptual color distance, sorted from most to least similar.
Working with Valdani M90
It pops on white and light fabric but nearly disappears on black, so pair it with a light or neutral ground.
Valdani M90 (Chocolate Brownies) is dark enough to define edges: stitchers reach for shades like it when a design needs crisp backstitch outlines or readable text.
Hand-dyed threads like Valdani M90 (Chocolate Brownies) are never perfectly flat; expect soft variegation. Stock up in a single dye lot up front, since later batches can read noticeably different.
Valdani M90 (Chocolate Brownies) sits a hair from Valdani 171 (Rich Brown Light) (ΔE 2.25) — close enough to blend a strand of each for a smooth gradient or to swap one for the other in a pinch.
Color Harmonies for Valdani M90
Valdani threads that pair well with M90, based on color theory harmony rules in CIELAB color space.
Reds Family
ValdaniM90 in context with nearby shades from the reds color family.
About Valdani M90
Known as Chocolate Brownies, Valdani M90 is a dark, moderately saturated shade sitting in the reds family with red-orange tones. With a strong and confident quality, this thread works beautifully in bold accents and berries. You will find this color at home in patterns featuring valentines and poppies.
Frequently Asked Questions
Valdani M90 — what color is it?
The color of Valdani M90 is Chocolate Brownies — a dark red thread (hex #49231B, RGB 73, 35, 27). It shows up most in barn scenes and tomato patterns.
What is the DMC equivalent of Valdani M90?
The closest DMC match for Valdani M90 (Chocolate Brownies) is DMC 3857 (Rosewood dark) with a 77% match based on visual color similarity. Other near matches include DMC 898 (Coffee Brown very dark, 76%) and DMC 801 (Coffee Brown dark, 71%).
Which Valdani threads are close to M90?
The closest Valdani threads to M90 are 171 Rich Brown Light (ΔE 2.25), O523 Cherry Basket (ΔE 4.25), and 813 Brick Dark (ΔE 4.48). These are useful substitutes when M90 is unavailable or for building gradients.
What is Valdani M90 good for?
Valdani M90 (Chocolate Brownies) is commonly used in cross-stitch projects featuring barn scenes, tomato patterns, roses, hearts. Its dark tone works well for standalone motifs and as part of larger palettes. This page includes color harmonies and similar shades to pair with M90.
Is Valdani M90 (Chocolate Brownies) good for backstitching and outlines?
Yes — very dark shades like M90 are among the most-used backstitch and outlining colors. Work it in a single strand over one for crisp edges, lettering, and fine detail.