340 — Blue Violet medium
Blues family
Below: DMC 340 (Blue Violet medium), a medium-light, moderately saturated blue shade with hex #7C76BE and RGB 124, 118, 190. Find its closest J&P Coates, Sullivans, and Cosmo matches ranked by visual similarity, plus 8 similar DMC shades and a full set of color harmony picks.
Brand Equivalents for DMC 340
Top 5 closest matches in each brand, ranked by visual color similarity. How matching works
Anchor
Madeira
J&P Coates
Sullivans
Classic Colorworks
Weeks Dye Works
Gentle Art Sampler
Valdani
Crescent Colours
Similar DMC Colors to 340
Closest DMC threads by perceptual color distance, sorted from most to least similar.
Working with DMC 340
It stands out clearly on both white and dark fabric, so it is an easy, versatile choice for any ground.
Color Harmonies for DMC 340
DMC threads that pair well with 340, based on color theory harmony rules in CIELAB color space.
Blues Family
DMC 340 in context with nearby shades from the blues color family.
About DMC 340
Meet DMC 340, Blue Violet medium — a moderately saturated, medium-light thread in the blues family with deep blue tones. The easygoing and clear character of this shade lends itself well to skies and water. Stitchers frequently choose it for denim textures and cool-toned backgrounds in their projects.
Frequently Asked Questions
DMC 340 — what color is it?
The color of DMC 340 is Blue Violet medium — a medium-light blue thread (hex #7C76BE, RGB 124, 118, 190). It shows up most in bluebird motifs and whale designs.
What is the Anchor equivalent of DMC 340?
The closest Anchor match for DMC 340 (Blue Violet medium) is Anchor 118 (Blue Violet Light) with a 78% match based on visual color similarity. Other near matches include Anchor 1030 (Blue Violet Medium, 66%) and Anchor 136 (Delft Medium, 64%).
Which DMC threads are close to 340?
The closest DMC threads to 340 are 156 Blue Violet medium light (ΔE 4.45), 155 Blue Violet medium dark (ΔE 6.52), and 160 Grey Blue medium (ΔE 7.63). These are useful substitutes when 340 is unavailable or for building gradients.
What is DMC 340 good for?
DMC 340 (Blue Violet medium) is commonly used in cross-stitch projects featuring bluebird motifs, whale designs, sapphire accents, porcelain patterns. Its medium-light tone works well for standalone motifs and as part of larger palettes. This page includes color harmonies and similar shades to pair with 340.
What fabric color works best with DMC 340 (Blue Violet medium)?
It stands out clearly on both white and dark fabric, so it is an easy, versatile choice for any ground. For reference, 340 has a contrast ratio of about 4:1 on white fabric and 5.2:1 on black. As a cool shade, its cool cast recedes visually — useful for backgrounds, shadows, water and sky, and calm, restful palettes.